Powerful branding for
small service businesses
Mark Hansel
Design & Branding Specialist · Granddog Design & Branding
What are your questions?
Send them to us for the Live Q&A Friday 18 June – 13:00 CET
Send an email to hello@gorgeous-geek.com or post your question in the FB Group.
With over 30 years’ experience in the advertising and design industry, working both internationally and locally for a diverse range of clients, Granddog is able to provide a creative solution best suited to your particular business. Though my passion is focussed on the creation of great brands, I am able to draw on my extensive marketing experience to provide, not only a creative solution to your branding needs, but also a strategic solution built on a solid marketing understanding. I want to work with people that inspire and challenge me and be that loyal companion that travels with you on your journey… Wherever it may take us!
Minute by minute:
- 01:40 Why branding is more than just a logo
- 05:17 Why would small business need branding (BARK)
- 07:45 Get and hold their attention with consistent branding
- 09:48 The importance of authenticity and shared values
- 15:05 Brand visualization document
- 15:52 Create a brand story
- 23:20 Brand ticklist > Ideal Client
- 35:04 Why branding is a journey
- 37:28 Why to be careful with rebranding
- 40:49 How to get started on a low budget
- 47:20 How do find the right brand person to help you
- 1:00:20 Where to connect with Mark Hansel online