You know you need a website for your business, because who hasn’t gotten an online presence these days, right? But maybe your knowledge stops right there. Chances are you only know that you can put your website address on your shiny new business card, and maybe add it to your email signature, No worries, because. . .[continue reading]
5 Things You Didn’t Know You Needed On Your Coaching Website
Your coaching website may be beautiful, but is it also converting visitors to clients? Probably not as many as you wish. The reason is usually that your website doesn’t communicate with your visitors in a way that gets your potential clients excited and wanting to work with you. When people are checking out a nice. . .[continue reading]
Website vocabulary for the clueless
Website vocabulary What a pain when you don’t get it. Do you even need to know all these website vocabulary geek words? Although many words can remain beyond your comprehension with no consequence at all, it’s not a bad thing to have a clue about the very basic website vocabulary, because the day your website is. . .[continue reading]
Why your About Page is not just about you
Last week we talked about how to make your homepage user-friendly and engaging. This week lets see how we can improve the second most important page on your website: The About Page. Statistically, the About Page is the most visited page after the homepage of a website. It’s worth spending some quality time with it. Imagine. . .[continue reading]
3 ways to get visitors to your website
You are ready. You got your beautiful website, and I know you got all the tools and tricks to keep your visitors excited about you and make them want to stay in touch with you (because you have been applying all the good stuff from my previous blog posts, right?). The scary exciting time has. . .[continue reading]
How to turn your website visitors into clients
Do you want to attract clients online? Learn 3 secrets that will seduce your website visitor. The first thing you need to know is that your website is a marketing tool – the place you convert visitors into paying customers (yes!). When your website is well planned, your visitors will experience: Excitement when they discover what. . .[continue reading]
Market research for your website – Make an impact!
In my previous blog posts in the Client Attracting Content series, I’ve encouraged you to use information from your market research. If you are not sure what kind of content to put on your website, or how to do market research, I share here some of the basic marketing research steps you can go through. . .[continue reading]
How to ensure your homepage is engaging (not confusing)
The homepage is the most important page of your website, and even though we know it’s very important to get it right, it’s easier said and done. But what we know is that we don’t want to screw it up. It can be a bit tricky to see your own website from the outside. To. . .[continue reading]
Create a convincing Work With Me Page
Following up on my blog posts about the Homepage and About Page, this week we’ll learn how to create one hell of a convincing Work With Me page. How can we persuade visitors to take that next scary step of contacting us? Why do I say scary? Because people tend to be shy or reluctant to contact. . .[continue reading]
How to get ideal clients (biz gift to self)
Ideal clients are really cool. They make you wake up in the morning motivated to work for them, because: They appreciate your work They share many of your values They are easy to communicate with They vibe with you They pay you on time And best of all – they are also your biggest fans. They will. . .[continue reading]