3 easy steps to a great Contact Page

1. Make it personal

You usually need the standard contact form, but adding a few personal and encouraging sentences on top of the page can make a big difference, as well as give it your personality since most contact pages online are rather impersonal and sound very “businessy”. Stand out of the crowd, and people will remember you 🙂

2. Give options

Most people don’t like forms and anything resembling a questionnaire, so for visitors who may not feel like filling in forms or are reluctant to leave their email address give them other options to contact you.

You may also want to let them know your office hours, and within which time-frame they can expect a reply from you. To get stuff done, most of us don’t want to be expected to be available 24/7 or reply to any message instantly, so your contact page is also a place where you can manage their expectations.

Some additional options to add to the contact form are:

• A Skype button

For those less willing to leave an email address, this is a great option, and also seems less formal. Configuring a Skype button gives visitors the option to leave you a chat message.

• Display your email address

This is a bit of a tricky one, as writing out your email address on your website is like letting your inbox door wide open to the beloved spammers. A good idea is to not display your main email here, but a more generic one, like info@yourdomain.com, and forward it to your mail email address.

Should this email address you display online ever get too spammed, you can always change it for another generic one (e.g. hello@yourdomain.com)

• Display your phone number

If you feel comfortable having your business phone number online, and are ok to be available this way, then this a good option for people who prefer getting directly in touch with a person, instead of dealing with forms and internet technology. And maybe you even want to give them a Whatsapp option!

• Social media links

Include buttons to your social media accounts where they can connect with you and leave a message. Less formal, and comfort zone for many.

3. Make sure it works!

Now that you have decided which contact options you would like to offer to your visitors, and configured it all, don’t forget the most important part:

Make sure all your buttons and forms work!

I would even recommend checking this once a week to make sure you don’t miss out on any potential clients. Put an alarm in your calendar (do it now – later you’ll maybe forget).